When someone calls you up and says they want to discuss three things. The third thing is the most important thing to them. The others were just to butter you up.
When someone answers an impromptu question by saying they have three points, the third point is the most authentic because it is the one that emerged in the moment. The other two are just echoes of what is safe to say.
The first two things people say are door openers. They start bringing themselves in from the third thing they say.
– Osasu Oviawe